Canopy Framework

A strategic pathway for sustainability-driven marketing, helping your brand grow from alignment to leadership.

Step 1 Align

Map your brand, products, or services to what decision-makers value most—LEED, evolving standards, and sustainability priorities.

Step 2 Amplify

Turn alignment into messaging, thought leadership, and campaigns that resonate with architects, developers, and sustainability leaders.

Step 3 Advance

Execute strategies that build credibility, expand reach, and gain traction in the market.

Step 4 Ascend

Establish your brand as the go-to solution and thought leader in the $1.8T green building market.